You are in an unsigned band and everyone around you this includes your peers is telling you how important it is to have a bio on your band, and how that sweet bio is going to help you get signed and move your music career further along. Honestly, that is such BS! Because they are boring, terribly boring, and most of the time the content included in them is all fluff. And I get hundreds of these crappy bios on a daily basis.
What do you want to become? Why do you need one? An artist bio is an advertisement for you or your band. Its main purpose is to sell the music products or services you provide to those who would be your customers.
This is all about marketing and sales. After all, music is a business and to have success you will need revenues money, income from sales. While some artists are uncomfortable with selling their art because they feel it somehow compromises their creativity this is a misguided attitude.
The reason we are here is we want people to hear our music. We want them to know about us and our music.
No matter how great we and our music are, if nobody knows about it then we are doing it only for ourselves, and that is NOT why we are chasing our dreams of being a successful professional musician or artist.
We want the world to know about us and our music. We want the world to enjoy and appreciate what we do. And importantly, we want to be paid for the value we provide with our art.
We need this if we want to be able to dedicate ourselves full time to our art and if we want people to be aware of what we do, listen to our music, come to our shows, or license our music for use in visual media or advertising.
There IS money to be made in music and handling the business of your art is a critical part of success as an artist. Now we have that out of the way, let us return to the artist bio.
Bios are used as a component of the electronic promo kit EPK on a website and on social media. The bio is written about you or your band as an advertisement for what you do.
The bio needs to be written in the third person so it sounds like someone else is writing about you. There are a few exceptions to this rule that I will explain later in this article. As a student, you might also use your artist bio as supplemental material to apply to colleges or for an achievement scholarship.
Since not every artist bio needs a headline, the first sentence will function similarly in the absence of a headline or header to your bio. Think Like an Advertising Copywriter What does it mean to think like an advertising exec, as I implored above?
Copywriters are those creative writing types who write advertisements. Writing great ads is more of an art than a science.Artist Bio & Press Kit, Featured, Music Business & Music Management, Music Marketing & Promotion, Social Media for Musicians artist bio, band bio, band press kit, disc makers, electronic press kits, how to write an artist bio, Michael Gallant, music bio, music journalism, press kit, press package permalink.
How To Write An Effective Artist Bio That Won’t Be Ignored Posted: May 12, Category: Or maybe a Kandinsky painting makes you want to write comedy. Maybe your a music artist that loves the Dead Kennedys. Or maybe watching Peyton Manning makes you want to write songs.
An artist bio, when written and created correctly will provide the reader with a greater understanding as to the artist’s art, the artist’s motivation for creating their art and finally it will provide a guide or a means for a viewer to interpret the artist’s art.
A short artist biography can be a helpful tool in promoting an artist and their work. An artist bio is a delicate blend of rich information and brevity used to communicate the most useful information in a small amount of space. When you write your bio, you are NOT writing your autobiography.
You are writing a music business document. Your bio then is written FOR the music business contacts you want to impress, deal with, and create lasting relationships with.
I wrote “How to Write Your Artist’s Biography” e-Book to help you take the stress out of this writing project. The e-Book has been recently expanded and revised. It will help you write Your Artist’s Biography in a simple step-by-step manner.