Sunday, February 12, Writing Letters and Getting Free Stuff It is a pretty standard assignment that everyone has to complete around the elementary school age. For me, it happened in the fifth grade. Heimbigner, took a couple days to teach us how to write business letters. At the culmination of the lesson, she gave each of us in the class the task of taking what we taught and actually writing a letter to the business of our choice.
I'm happy to be corrected on anything anyone thinks I've got wrong in a polite and positive way please! Now this is always a popular question on any bloggers chat I've ever seen. No matter what your motive for starting up a blog, you can't help being distracted by what amazing goodies other beauty bloggers are being sent to review, and you want a piece of the action.
I've seen really well known and uber successful bloggers say that they get a bit jel when they see something amazing that was sent to someone else and not to them.
We can't help it, it's human nature - we want what someone else has got.
Sometimes it seems like people get berated for asking about samples, and there can be a bit of fuss about 'blagger bloggers' which is a shame for the new bloggers who aren't blaggers but just curious.
I think that yes, there are people out there who start a blog purely with the intention of getting 'free stuff', but I doubt those people get very far or last very get free stuff by writing companies - as anyone who's ever run a blog will tell you, it's bloody hard work!
Starting up 'billie-bob's beauty blog' does not automatically entitle you to freebies nor will you instantly be contacted by hundreds of PRs offering you your pick of the shelves at Boots.
So now the 'blogger blaggers' have stopped reading, we can continue: There are some key things you need to know about the way blogger samples work PRs have a limited number of samples of each product if any! They have targets to meet in terms of brand exposure, so if they choose a blogger with a wider audience over a new blogger with a few readers, you have to understand they're only doing their job.
So to answer the question - how do you get PRs to send you samples? Be visible Make sure that you blog is found on google under relevant search terms. When you post about a product or brand, use keywords in your post title and when naming images. PRs sometimes find blogs by googling for bloggers already writing about the brand they're working on, or sometimes they'll look for people blogging about the brand's direct competition.
Some PRs also use things like Bloglovin'Hello Cotton and Ebuzzing's top beauty blog ranking list - so having a presence on those may help you too.
Be contactable It sounds obvious, but make sure your contact information is nice and prominent on your blog. If a PR has to spend too long trying to work out how to contact you they might just give up.
I like to think I first coined the term 'PR friendly' back on one of the very first bblogger chats, but I could be wrong mini claim to fame attempt.
Make it clear how to contact you and whether you're happy to work with PRs, receive samples, accept sponsored posts etc. Join a free blogging network Blogger networks are popping up lately which as they grow, look to be a go between for bloggers and PRs to help them work together.
Blog about brands you like and use If you want to start working with a brand you like, blog about them. They might see it, like what you did, and get in touch about working with you.
Contact PRs Not everyone in the community agrees with doing this, but it's up to you - there's no right or wrong.
If you're going to contact a PR or brand, put the effort in to get noticed. Make yourself stand out - include your stats monthly page views and unique visitors are what they're interested in and your USP unique selling point or niche, give them some product feedback, or tell them why you like their brand Appeal to what PRs are looking for Make your blog and your posts look appealing to PRs by using good clear photos, including detailed product descriptions, links for where to buy etc.
If a PR is considering working with you they'll usually look at some of your recent posts as an example of your blogging style and what they can expect from you if they ask you to review their product. There's more about this later on in this post.
Be professional If you want to work with PRs and be sent products to review, you need to think of your blog a little bit like a business and a brand. If you have a twitter account liked to your blog, PRs might look at your feed to get a feel for what you're like to work with.
If they see lots of tweets with swearing or rowing publicly with another brand or PR, they're likely to be put off! I'm not saying you can't tweet what you like, but it's something to consider if you want to be considered as a professional blogger.
Slating products and brands in your posts is another way to potentially alienate a PR from wanting to work with you. I'm not saying you should never write a negative review or pretend to like a product you hate, but there are different ways of conveying an opinion.
Instead of saying and I'm sure you never would! You get the idea - you can write an honest review without trashing a brand and putting PRs off from wanting to work with you. Network I know I'm really bad at this because I'm quite shy and rather forgetful, which can be a bad combination!
Having said that though, tweeting a brand " brand Hi I like you products, can you send me some free stuff to review? They might send a press release without the offer of a sample to see what you'll do. Or, they might get you to review one of their cheapest products if it's your first time working with them.Apr 05, · Here's how to get free stuff from In-N-Out, Tastykake, and many other companies.
Read on to see all the free stuff I got, and which companies are . Aug 06, · Anyone had any success with this? Reason I ask is that I have a bottle of Old Peculiar that is 5 years out of date so I wrote to Theakston's asking if. Oct 29, · Top Reviewers On Amazon Get Tons Of Free Stuff: Planet Money "I have so many Bluetooth speakers, it's ridiculous," Amazon's top reviewer says.
. From banking and shopping to selling your stuff, there are opportunities for everyone. How to Get Free Money: Grab $1,+ from These Companies We reveal simple life hacks that will net you over $1, Apr 05, · Here's how to get free stuff from In-N-Out, Tastykake, and many other companies.
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